B2B Content LeadGen

B2B Content LeadGen

B2B Content LeadGen

B2B Content LeadGen

Content Marketing means a lot of things to different people. In B2B I've found that the best performing content are testimonials or short-form case studies disguised as content. Content that revolves around your clients, partners or even prospect clients is very powerful as most people love some extra publicity.

How I help with Content LeadGen

How I help with Content LeadGen

How I help with Content LeadGen

How I help create content LeadGen

I've founded a tech startup that helps B2B marketing and sales teams collect and publish authentic client-generated content on auto-pilot. The business is called StoryFlow and in this video I walk you through how it works and how it has helped my clients create UGC and drive growth.

I've founded a tech startup that helps B2B marketing and sales teams collect and publish authentic client-generated content on auto-pilot. The business is called StoryFlow and in this video I walk you through how it works and how it has helped my clients create UGC and drive growth.

I've founded a tech startup that helps B2B marketing and sales teams collect and publish authentic client-generated content on auto-pilot. The business is called StoryFlow and in this video I walk you through how it works and how it has helped my clients create UGC and drive growth.

Youtube Content

Youtube Content

Grow revenue with better RevOps

How I help clients drive growth with streamlined RevOps

Grow revenue with better RevOps

How I help clients drive growth with streamlined RevOps

Grow revenue with better RevOps

How I help clients drive growth with streamlined RevOps

Grow revenue with better RevOps

How I help clients drive growth with streamlined RevOps

Building a GTM Playbook in Notion

How to build a GTM source-of-truth document

Building a GTM Playbook in Notion

How to build a GTM source-of-truth document

Building a GTM Playbook in Notion

How to build a GTM source-of-truth document

Building a GTM Playbook in Notion

How to build a GTM source-of-truth document

Intro to Hubspot (AI) Automations

Automations that help reduce deal leakage and increase LeadGen.

Intro to Hubspot (AI) Automations

Automations that help reduce deal leakage and increase LeadGen.

Intro to Hubspot (AI) Automations

Automations that help reduce deal leakage and increase LeadGen.

Intro to Hubspot (AI) Automations

Automations that help reduce deal leakage and increase LeadGen.

Growth Use Cases

Growth Use Cases

Growth Use Cases

Growth Use Cases

1

Grow LeadGen

LeadGen is key to any successful sales team but most channels have become hyper-competitive, including outbound. I can help build a niche LeadGen channel.

1

Grow LeadGen

LeadGen is key to any successful sales team but most channels have become hyper-competitive, including outbound. I can help build a niche LeadGen channel.

1

Grow LeadGen

LeadGen is key to any successful sales team but most channels have become hyper-competitive, including outbound. I can help build a niche LeadGen channel.

1

Grow LeadGen

LeadGen is key to any successful sales team but most channels have become hyper-competitive, including outbound. I can help build a niche LeadGen channel.

2

Optimise Sales Funnel

Sales funnels are often more chaotic and less structured than desired. Identifying where the funnel is strong and weak and how to improve each stage often boosts sales.

2

Optimise Sales Funnel

Sales funnels are often more chaotic and less structured than desired. Identifying where the funnel is strong and weak and how to improve each stage often boosts sales.

2

Optimise Sales Funnel

Sales funnels are often more chaotic and less structured than desired. Identifying where the funnel is strong and weak and how to improve each stage often boosts sales.

2

Optimise Sales Funnel

Sales funnels are often more chaotic and less structured than desired. Identifying where the funnel is strong and weak and how to improve each stage often boosts sales.

3

Increase Sales Closing Rate

Any deal that sits in the final stage of your funnel is the most expensive from an acquisition cost perspective. Hence it is key to maximise the closing rate in that stage.

3

Increase Sales Closing Rate

Any deal that sits in the final stage of your funnel is the most expensive from an acquisition cost perspective. Hence it is key to maximise the closing rate in that stage.

3

Increase Sales Closing Rate

Any deal that sits in the final stage of your funnel is the most expensive from an acquisition cost perspective. Hence it is key to maximise the closing rate in that stage.

3

Increase Sales Closing Rate

Any deal that sits in the final stage of your funnel is the most expensive from an acquisition cost perspective. Hence it is key to maximise the closing rate in that stage.

4

Connect & Network with Prospects

High B2B tickets ($50K+) require subtle sales techniques as that type of buyer is often senior and sophisticated. I’m able to pitch your agency with nuance & confidence.

4

Connect & Network with Prospects

High B2B tickets ($50K+) require subtle sales techniques as that type of buyer is often senior and sophisticated. I’m able to pitch your agency with nuance & confidence.

4

Connect & Network with Prospects

High B2B tickets ($50K+) require subtle sales techniques as that type of buyer is often senior and sophisticated. I’m able to pitch your agency with nuance & confidence.

4

Connect & Network with Prospects

High B2B tickets ($50K+) require subtle sales techniques as that type of buyer is often senior and sophisticated. I’m able to pitch your agency with nuance & confidence.

5

Increase Website CVR

Most digital agencies have very slick websites to highlight their technical and visual ability. It can often be helpful to audit the site focussed on increasing the CVR.

5

Increase Website CVR

Most digital agencies have very slick websites to highlight their technical and visual ability. It can often be helpful to audit the site focussed on increasing the CVR.

5

Increase Website CVR

Most digital agencies have very slick websites to highlight their technical and visual ability. It can often be helpful to audit the site focussed on increasing the CVR.

5

Increase Website CVR

Most digital agencies have very slick websites to highlight their technical and visual ability. It can often be helpful to audit the site focussed on increasing the CVR.

6

Pitch, Sell and Close Deals

Selling high ticket digital services is more an art than a science which is learned through experience. Through polite inquisitive selling I’m able to help you close deals.

6

Pitch, Sell and Close Deals

Selling high ticket digital services is more an art than a science which is learned through experience. Through polite inquisitive selling I’m able to help you close deals.

6

Pitch, Sell and Close Deals

Selling high ticket digital services is more an art than a science which is learned through experience. Through polite inquisitive selling I’m able to help you close deals.

6

Pitch, Sell and Close Deals

Selling high ticket digital services is more an art than a science which is learned through experience. Through polite inquisitive selling I’m able to help you close deals.

Portfolio

View All

(18)

(Co)Founded

GTM Consulting

Product Consulting

Other

Programs & Networks

Remote

ColdFire Ventures

A Venture Studio that builds niche B2B businesses

Type

B2B Venture Studio

Role

Founder / CCO

Outcome

Launched 5 digital ventures (B2B) within 2.5 years

Remote

CalmIntro

A software engineering EdTech startup

Type

SaaS

Brief

Rethink Warm Introductions

Responsibilities

Product Lead

Remote

ColdFire

ColdFire

Polite Cold Email - B2B LeadGen

Type

Agency

Role

Founder

Outcome

Helped clients grow with polite cold email systems

Amsterdam

Brandwear.co

Brandwear

A durable, B2B merchandise SaaS

Type

Profesional Services

Brief

Build durable merch brand

Responsibilities

Venture design, market validation, €25K POC sales

Lori Systems

The Uber for Trucking in Africa

Type

Platform

Role

Interim Product Manager

Responsibilities

Early stage PM activities

Remote

MagicBlog

MagicBlog

An automated system that creates leads & content

Type

Productised Service

Role

Founder

Responsibilities

Built an automated content LeadGen system

LifeSketch

A digital design subscription for B2B SaaS teams

Type

Design Agency

Role

Founder / Lead Designer

Responsibilities

Design projects from A-Z

Berlin

msb.com

Magic Sandbox

A software engineering EdTech startup

Type

VC-backed Startup

Brief

Disrupt Software Education

Outcome

Raised $1.2M seed round, #1 on HN, F500 clients

Berlin

bcg.com/x

BCG Digital Ventures

The digital arm of the Boston Consulting Group

Type

Consulting

Role

Senior Product Manager

Outcome

Worked on various digital ventures for clients.

Remote

DesignLeads

Automated LeadGen based on ugly websites

Type

SaaS

Role

Founder

Responsibilities

Product Strategy & GTM Lead

Crispy Finance

Fractional CFO services for Start-ups

Type

Agency

Role

Venture Partner

Responsibilities

Advisory role

Holland Mowing

Research buying a lawn care business in Miami

Type

SMB Acquisition

Role

Search Founder

Outcome

Document research and DD of multiple LBO targets

Shanghai

Artifesto.cn

Artifesto

China first web-to-print e-commerce

Type

E-commerce

Brief

Build the Art.com of China

Responsibilities

Founder, Product, Ops, Sales

Nuance

A community for podcast audiences

Type

SaaS

Brief

Rethink Warm Introductions

Responsibilities

Product Lead

HR Executive

A magazine for HR professionals

Type

SaaS

Brief

Rethink Warm Introductions

Responsibilities

Product Lead

London/Berlin

joinef.com

Entrepreneur First

Europe's Leading Start-up Incubator

Type

Accelerator

Role

Co-hort member BE1

Outcome

Founded MSB.com, raised $1.2M, didn't find PMF

On Deck x Keith Rabois

A 1-month program in Miami with Keith Rabois

Type

Professional Network

Role

Co-hort member

Outcome

Professional network expansion in the US

EYES

The Emerging Young Entrepreneurs Soceity

Type

Professional Network

Role

Member

Responsibilities

Organiser of events

Past work

View All

(18)

Remote

ColdFire Ventures

A Venture Studio that builds niche B2B businesses

Type

B2B Venture Studio

Role

Founder / CCO

Outcome

Launched 5 digital ventures (B2B) within 2.5 years

Remote

CalmIntro

A software engineering EdTech startup

Type

SaaS

Brief

Rethink Warm Introductions

Responsibilities

Product Lead

Remote

ColdFire

ColdFire

Polite Cold Email - B2B LeadGen

Type

Agency

Role

Founder

Outcome

Helped clients grow with polite cold email systems

Amsterdam

Brandwear.co

Brandwear

A durable, B2B merchandise SaaS

Type

Profesional Services

Brief

Build durable merch brand

Responsibilities

Venture design, market validation, €25K POC sales

Lori Systems

The Uber for Trucking in Africa

Type

Platform

Role

Interim Product Manager

Responsibilities

Early stage PM activities

Remote

MagicBlog

MagicBlog

An automated system that creates leads & content

Type

Productised Service

Role

Founder

Responsibilities

Built an automated content LeadGen system

LifeSketch

A digital design subscription for B2B SaaS teams

Type

Design Agency

Role

Founder / Lead Designer

Responsibilities

Design projects from A-Z

Berlin

msb.com

Magic Sandbox

A software engineering EdTech startup

Type

VC-backed Startup

Brief

Disrupt Software Education

Outcome

Raised $1.2M seed round, #1 on HN, F500 clients

Berlin

bcg.com/x

BCG Digital Ventures

The digital arm of the Boston Consulting Group

Type

Consulting

Role

Senior Product Manager

Outcome

Worked on various digital ventures for clients.

Remote

DesignLeads

Automated LeadGen based on ugly websites

Type

SaaS

Role

Founder

Responsibilities

Product Strategy & GTM Lead

Crispy Finance

Fractional CFO services for Start-ups

Type

Agency

Role

Venture Partner

Responsibilities

Advisory role

Holland Mowing

Research buying a lawn care business in Miami

Type

SMB Acquisition

Role

Search Founder

Outcome

Document research and DD of multiple LBO targets

Shanghai

Artifesto.cn

Artifesto

China first web-to-print e-commerce

Type

E-commerce

Brief

Build the Art.com of China

Responsibilities

Founder, Product, Ops, Sales

Nuance

A community for podcast audiences

Type

SaaS

Brief

Rethink Warm Introductions

Responsibilities

Product Lead

HR Executive

A magazine for HR professionals

Type

SaaS

Brief

Rethink Warm Introductions

Responsibilities

Product Lead

London/Berlin

joinef.com

Entrepreneur First

Europe's Leading Start-up Incubator

Type

Accelerator

Role

Co-hort member BE1

Outcome

Founded MSB.com, raised $1.2M, didn't find PMF

On Deck x Keith Rabois

A 1-month program in Miami with Keith Rabois

Type

Professional Network

Role

Co-hort member

Outcome

Professional network expansion in the US

EYES

The Emerging Young Entrepreneurs Soceity

Type

Professional Network

Role

Member

Responsibilities

Organiser of events

Portfolio

View All

(18)

Remote

ColdFire Ventures

A Venture Studio that builds niche B2B businesses

Type

B2B Venture Studio

Role

Founder / CCO

Outcome

Launched 5 digital ventures (B2B) within 2.5 years

Remote

CalmIntro

A software engineering EdTech startup

Type

SaaS

Brief

Rethink Warm Introductions

Responsibilities

Product Lead

Remote

ColdFire

ColdFire

Polite Cold Email - B2B LeadGen

Type

Agency

Role

Founder

Outcome

Helped clients grow with polite cold email systems

Amsterdam

Brandwear.co

Brandwear

A durable, B2B merchandise SaaS

Type

Profesional Services

Brief

Build durable merch brand

Responsibilities

Venture design, market validation, €25K POC sales

Lori Systems

The Uber for Trucking in Africa

Type

Platform

Role

Interim Product Manager

Responsibilities

Early stage PM activities

Remote

MagicBlog

MagicBlog

An automated system that creates leads & content

Type

Productised Service

Role

Founder

Responsibilities

Built an automated content LeadGen system

LifeSketch

A digital design subscription for B2B SaaS teams

Type

Design Agency

Role

Founder / Lead Designer

Responsibilities

Design projects from A-Z

Berlin

msb.com

Magic Sandbox

A software engineering EdTech startup

Type

VC-backed Startup

Brief

Disrupt Software Education

Outcome

Raised $1.2M seed round, #1 on HN, F500 clients

Berlin

bcg.com/x

BCG Digital Ventures

The digital arm of the Boston Consulting Group

Type

Consulting

Role

Senior Product Manager

Outcome

Worked on various digital ventures for clients.

Remote

DesignLeads

Automated LeadGen based on ugly websites

Type

SaaS

Role

Founder

Responsibilities

Product Strategy & GTM Lead

Crispy Finance

Fractional CFO services for Start-ups

Type

Agency

Role

Venture Partner

Responsibilities

Advisory role

Holland Mowing

Research buying a lawn care business in Miami

Type

SMB Acquisition

Role

Search Founder

Outcome

Document research and DD of multiple LBO targets

Shanghai

Artifesto.cn

Artifesto

China first web-to-print e-commerce

Type

E-commerce

Brief

Build the Art.com of China

Responsibilities

Founder, Product, Ops, Sales

Nuance

A community for podcast audiences

Type

SaaS

Brief

Rethink Warm Introductions

Responsibilities

Product Lead

HR Executive

A magazine for HR professionals

Type

SaaS

Brief

Rethink Warm Introductions

Responsibilities

Product Lead

London/Berlin

joinef.com

Entrepreneur First

Europe's Leading Start-up Incubator

Type

Accelerator

Role

Co-hort member BE1

Outcome

Founded MSB.com, raised $1.2M, didn't find PMF

On Deck x Keith Rabois

A 1-month program in Miami with Keith Rabois

Type

Professional Network

Role

Co-hort member

Outcome

Professional network expansion in the US

EYES

The Emerging Young Entrepreneurs Soceity

Type

Professional Network

Role

Member

Responsibilities

Organiser of events

Portfolio

View All

(18)

(Co)Founded

GTM Consulting

Product Consulting

Other

Programs & Networks

Remote

ColdFire Ventures

A Venture Studio that builds niche B2B businesses

Type

B2B Venture Studio

Role

Founder / CCO

Outcome

Launched 5 digital ventures (B2B) within 2.5 years

Remote

CalmIntro

A software engineering EdTech startup

Type

SaaS

Brief

Rethink Warm Introductions

Responsibilities

Product Lead

Remote

ColdFire

ColdFire

Polite Cold Email - B2B LeadGen

Type

Agency

Role

Founder

Outcome

Helped clients grow with polite cold email systems

Amsterdam

Brandwear.co

Brandwear

A durable, B2B merchandise SaaS

Type

Profesional Services

Brief

Build durable merch brand

Responsibilities

Venture design, market validation, €25K POC sales

Lori Systems

The Uber for Trucking in Africa

Type

Platform

Role

Interim Product Manager

Responsibilities

Early stage PM activities

Remote

MagicBlog

MagicBlog

An automated system that creates leads & content

Type

Productised Service

Role

Founder

Responsibilities

Built an automated content LeadGen system

LifeSketch

A digital design subscription for B2B SaaS teams

Type

Design Agency

Role

Founder / Lead Designer

Responsibilities

Design projects from A-Z

Berlin

msb.com

Magic Sandbox

A software engineering EdTech startup

Type

VC-backed Startup

Brief

Disrupt Software Education

Outcome

Raised $1.2M seed round, #1 on HN, F500 clients

Berlin

bcg.com/x

BCG Digital Ventures

The digital arm of the Boston Consulting Group

Type

Consulting

Role

Senior Product Manager

Outcome

Worked on various digital ventures for clients.

Remote

DesignLeads

Automated LeadGen based on ugly websites

Type

SaaS

Role

Founder

Responsibilities

Product Strategy & GTM Lead

Crispy Finance

Fractional CFO services for Start-ups

Type

Agency

Role

Venture Partner

Responsibilities

Advisory role