Fractional RevOps
Fractional RevOps
Fractional RevOps
Fractional RevOps


I build digital Growth & Ops systems that increase margin
I build digital Growth & Ops systems that increase margin
I build digital Growth & Ops systems that increase margin
My name is Jord, I help Founders and their leadership teams build and debug digital Growth and Operational systems. For a fixed fee p/month I design, build and automate digital workflows in your tech stack that support your Marketing, Sales and Ops teams.
I help founders & GTM teams unlock growth by streamlining their RevOps systems with one goal: help your Marketing and Sales teams close more deals with less effort.
Tech Track Record
7yrs of Growth & Ops Systems
Senior Product Manager at BCG X
COO at B2B Growth Agency ColdFire
CPO at B2B content API tool StoryFlow
UX Director at digital agency Publicis Razorfish
GTM, Sales & RevOps experience in 🇳🇱 🇺🇸 🇨🇳 🇰🇪
How I help clients drive growth
How I help clients drive growth
How I help clients drive growth
How I help clients drive growth
In this video, I share how I help clients clean up and streamline their Hubspot CRM to make their sales teams more productive. Most of my clients are B2B SaaS or tech companies with an average ACV of $20K+. If you'd like to discuss your RevOps goals, please book a 15min call.
In this video, I share how I help clients clean up and streamline their Hubspot CRM to make their sales teams more productive. Most of my clients are B2B SaaS or tech companies with an average ACV of $20K+. If you'd like to discuss your RevOps goals, please book a 15min call.
What clients get
What clients get
What clients get
What clients get
1
A custom GTM Playbook
Together with your GTM team I will (re)document your GTM Playbook. This will be your point-of-truth document that will set the direction & focus.
1
A custom GTM Playbook
Together with your GTM team I will (re)document your GTM Playbook. This will be your point-of-truth document that will set the direction & focus.
1
A custom GTM Playbook
Together with your GTM team I will (re)document your GTM Playbook. This will be your point-of-truth document that will set the direction & focus.
1
A custom GTM Playbook
Together with your GTM team I will (re)document your GTM Playbook. This will be your point-of-truth document that will set the direction & focus.
2
A decluttered CRM
CRM systems often become bloated and chaotic. Less is often more, and with an external set of eyes I often nudge clients to bring the CRM back to 'funnel basics'.
2
A decluttered CRM
CRM systems often become bloated and chaotic. Less is often more, and with an external set of eyes I often nudge clients to bring the CRM back to 'funnel basics'.
2
A decluttered CRM
CRM systems often become bloated and chaotic. Less is often more, and with an external set of eyes I often nudge clients to bring the CRM back to 'funnel basics'.
2
A decluttered CRM
CRM systems often become bloated and chaotic. Less is often more, and with an external set of eyes I often nudge clients to bring the CRM back to 'funnel basics'.
3
CRM Automations & AI
Now that your system has been cleaned up and streamlined, we can add some high-leverage automations and/or AI to unlock sales productivity.
3
CRM Automations & AI
Now that your system has been cleaned up and streamlined, we can add some high-leverage automations and/or AI to unlock sales productivity.
3
CRM Automations & AI
Now that your system has been cleaned up and streamlined, we can add some high-leverage automations and/or AI to unlock sales productivity.
3
CRM Automations & AI
Now that your system has been cleaned up and streamlined, we can add some high-leverage automations and/or AI to unlock sales productivity.
4
An Outbound LeadGen motion
Email outbound campaigns have to be carefully calibrated in order to drive a positive ROI in 2024. Including the tech setup, messaging and ICP lists.
4
An Outbound LeadGen motion
Email outbound campaigns have to be carefully calibrated in order to drive a positive ROI in 2024. Including the tech setup, messaging and ICP lists.
4
An Outbound LeadGen motion
Email outbound campaigns have to be carefully calibrated in order to drive a positive ROI in 2024. Including the tech setup, messaging and ICP lists.
4
An Outbound LeadGen motion
Email outbound campaigns have to be carefully calibrated in order to drive a positive ROI in 2024. Including the tech setup, messaging and ICP lists.
5
A Content LeadGen motion
Client-Generated-Content (CGC) is often overlooked as a sustainable channel in B2B. A CGC motion helps Marketing with demand and Sales with increasing CVR.
5
A Content LeadGen motion
Client-Generated-Content (CGC) is often overlooked as a sustainable channel in B2B. A CGC motion helps Marketing with demand and Sales with increasing CVR.
5
A Content LeadGen motion
Client-Generated-Content (CGC) is often overlooked as a sustainable channel in B2B. A CGC motion helps Marketing with demand and Sales with increasing CVR.
5
A Content LeadGen motion
Client-Generated-Content (CGC) is often overlooked as a sustainable channel in B2B. A CGC motion helps Marketing with demand and Sales with increasing CVR.
6
RevOps Analytics & Coaching
Before lauch of the new GTM playbook, we will setup analytics and coaching sessions to on-board the team and track weekly KPIs across the funnel.
6
RevOps Analytics & Coaching
Before lauch of the new GTM playbook, we will setup analytics and coaching sessions to on-board the team and track weekly KPIs across the funnel.
6
RevOps Analytics & Coaching
Before lauch of the new GTM playbook, we will setup analytics and coaching sessions to on-board the team and track weekly KPIs across the funnel.
6
RevOps Analytics & Coaching
Before lauch of the new GTM playbook, we will setup analytics and coaching sessions to on-board the team and track weekly KPIs across the funnel.

Grow revenue with better RevOps
How I help clients drive growth with streamlined RevOps

Grow revenue with better RevOps
How I help clients drive growth with streamlined RevOps

Grow revenue with better RevOps
How I help clients drive growth with streamlined RevOps

Building a GTM Playbook in Notion
How to build a GTM source-of-truth document

Building a GTM Playbook in Notion
How to build a GTM source-of-truth document

Building a GTM Playbook in Notion
How to build a GTM source-of-truth document

Cold Outbound Funnels in 2024
My thoughts on cold outbound in 2024.

Cold Outbound Funnels in 2024
My thoughts on cold outbound in 2024.

Cold Outbound Funnels in 2024
My thoughts on cold outbound in 2024.

Intro to Hubspot (AI) Automations
Automations that help reduce deal leakage and increase LeadGen.

Intro to Hubspot (AI) Automations
Automations that help reduce deal leakage and increase LeadGen.

Intro to Hubspot (AI) Automations
Automations that help reduce deal leakage and increase LeadGen.

The Mechanics of StoryFlow's MVP
A look under the hood of StoryFlow's technology.

The Mechanics of StoryFlow's MVP
A look under the hood of StoryFlow's technology.

The Mechanics of StoryFlow's MVP
A look under the hood of StoryFlow's technology.

Intro to CalmIntro
A short intro to the CalmIntro Chrome extension

Intro to CalmIntro
A short intro to the CalmIntro Chrome extension

Intro to CalmIntro
A short intro to the CalmIntro Chrome extension

Grow revenue with better RevOps
How I help clients drive growth with streamlined RevOps

Building a GTM Playbook in Notion
How to build a GTM source-of-truth document

Cold Outbound Funnels in 2024
My thoughts on cold outbound in 2024.
Portfolio
View All
(Co)Founded
GTM Consulting
Product Consulting
Other
Programs & Networks

Remote
ColdFire Ventures
A Venture Studio that builds niche B2B businesses
Type
B2B Venture Studio
Role
Founder / CCO
Outcome
Launched 5 digital ventures (B2B) within 2.5 years

Remote
CalmIntro
A software engineering EdTech startup
Type
SaaS
Brief
Rethink Warm Introductions
Responsibilities
Product Lead

Remote
ColdFire
ColdFire
Polite Cold Email - B2B LeadGen
Type
Agency
Role
Founder
Outcome
Helped clients grow with polite cold email systems

Amsterdam
Brandwear.co
Brandwear
A durable, B2B merchandise SaaS
Type
Profesional Services
Brief
Build durable merch brand
Responsibilities
Venture design, market validation, €25K POC sales

Nairobi
LoriSystems.com/
Lori Systems
The Uber for Trucking in Africa
Type
Platform
Role
Interim Product Manager
Responsibilities
Early stage PM activities

Remote
MagicBlog
MagicBlog
An automated system that creates leads & content
Type
Productised Service
Role
Founder
Responsibilities
Built an automated content LeadGen system

Remote
LifeSketch.com
LifeSketch
A digital design subscription for B2B SaaS teams
Type
Design Agency
Role
Founder / Lead Designer
Responsibilities
Design projects from A-Z

Berlin
msb.com
Magic Sandbox
A software engineering EdTech startup
Type
VC-backed Startup
Brief
Disrupt Software Education
Outcome
Raised $1.2M seed round, #1 on HN, F500 clients

Berlin
bcg.com/x
BCG Digital Ventures
The digital arm of the Boston Consulting Group
Type
Consulting
Role
Senior Product Manager
Outcome
Worked on various digital ventures for clients.

Remote
DesignLeads
Automated LeadGen based on ugly websites
Type
SaaS
Role
Founder
Responsibilities
Product Strategy & GTM Lead

Remote
CrispyFinance.com
Crispy Finance
Fractional CFO services for Start-ups
Type
Agency
Role
Venture Partner
Responsibilities
Advisory role

Miami
Google Maps Listing
Holland Mowing
Research buying a lawn care business in Miami
Type
SMB Acquisition
Role
Search Founder
Outcome
Document research and DD of multiple LBO targets

Shanghai
Artifesto.cn
Artifesto
China first web-to-print e-commerce
Type
E-commerce
Brief
Build the Art.com of China
Responsibilities
Founder, Product, Ops, Sales

Remote
CalmIntro.co
Nuance
A community for podcast audiences
Type
SaaS
Brief
Rethink Warm Introductions
Responsibilities
Product Lead

Remote
CalmIntro.co
HR Executive
A magazine for HR professionals
Type
SaaS
Brief
Rethink Warm Introductions
Responsibilities
Product Lead

London/Berlin
joinef.com
Entrepreneur First
Europe's Leading Start-up Incubator
Type
Accelerator
Role
Co-hort member BE1
Outcome
Founded MSB.com, raised $1.2M, didn't find PMF

Miami
beondeck.com
On Deck x Keith Rabois
A 1-month program in Miami with Keith Rabois
Type
Professional Network
Role
Co-hort member
Outcome
Professional network expansion in the US

Global
EYESinternational.org
EYES
The Emerging Young Entrepreneurs Soceity
Type
Professional Network
Role
Member
Responsibilities
Organiser of events
Past work
View All

Remote
ColdFire Ventures
A Venture Studio that builds niche B2B businesses
Type
B2B Venture Studio
Role
Founder / CCO
Outcome
Launched 5 digital ventures (B2B) within 2.5 years

Remote
CalmIntro
A software engineering EdTech startup
Type
SaaS
Brief
Rethink Warm Introductions
Responsibilities
Product Lead

Remote
ColdFire
ColdFire
Polite Cold Email - B2B LeadGen
Type
Agency
Role
Founder
Outcome
Helped clients grow with polite cold email systems

Amsterdam
Brandwear.co
Brandwear
A durable, B2B merchandise SaaS
Type
Profesional Services
Brief
Build durable merch brand
Responsibilities
Venture design, market validation, €25K POC sales

Nairobi
LoriSystems.com/
Lori Systems
The Uber for Trucking in Africa
Type
Platform
Role
Interim Product Manager
Responsibilities
Early stage PM activities

Remote
MagicBlog
MagicBlog
An automated system that creates leads & content
Type
Productised Service
Role
Founder
Responsibilities
Built an automated content LeadGen system

Remote
LifeSketch.com
LifeSketch
A digital design subscription for B2B SaaS teams
Type
Design Agency
Role
Founder / Lead Designer
Responsibilities
Design projects from A-Z

Berlin
msb.com
Magic Sandbox
A software engineering EdTech startup
Type
VC-backed Startup
Brief
Disrupt Software Education
Outcome
Raised $1.2M seed round, #1 on HN, F500 clients

Berlin
bcg.com/x
BCG Digital Ventures
The digital arm of the Boston Consulting Group
Type
Consulting
Role
Senior Product Manager
Outcome
Worked on various digital ventures for clients.

Remote
DesignLeads
Automated LeadGen based on ugly websites
Type
SaaS
Role
Founder
Responsibilities
Product Strategy & GTM Lead

Remote
CrispyFinance.com
Crispy Finance
Fractional CFO services for Start-ups
Type
Agency
Role
Venture Partner
Responsibilities
Advisory role

Miami
Google Maps Listing
Holland Mowing
Research buying a lawn care business in Miami
Type
SMB Acquisition
Role
Search Founder
Outcome
Document research and DD of multiple LBO targets

Shanghai
Artifesto.cn
Artifesto
China first web-to-print e-commerce
Type
E-commerce
Brief
Build the Art.com of China
Responsibilities
Founder, Product, Ops, Sales

Remote
CalmIntro.co
Nuance
A community for podcast audiences
Type
SaaS
Brief
Rethink Warm Introductions
Responsibilities
Product Lead

Remote
CalmIntro.co
HR Executive
A magazine for HR professionals
Type
SaaS
Brief
Rethink Warm Introductions
Responsibilities
Product Lead

London/Berlin
joinef.com
Entrepreneur First
Europe's Leading Start-up Incubator
Type
Accelerator
Role
Co-hort member BE1
Outcome
Founded MSB.com, raised $1.2M, didn't find PMF

Miami
beondeck.com
On Deck x Keith Rabois
A 1-month program in Miami with Keith Rabois
Type
Professional Network
Role
Co-hort member
Outcome
Professional network expansion in the US

Global
EYESinternational.org
EYES
The Emerging Young Entrepreneurs Soceity
Type
Professional Network
Role
Member
Responsibilities
Organiser of events
Portfolio
View All
(Co)Founded
GTM Consulting
Product Consulting
Other
Programs & Networks

Remote
ColdFire Ventures
A Venture Studio that builds niche B2B businesses
Type
B2B Venture Studio
Role
Founder / CCO
Outcome
Launched 5 digital ventures (B2B) within 2.5 years

Remote
CalmIntro
A software engineering EdTech startup
Type
SaaS
Brief
Rethink Warm Introductions
Responsibilities
Product Lead

Remote
ColdFire
ColdFire
Polite Cold Email - B2B LeadGen
Type
Agency
Role
Founder
Outcome
Helped clients grow with polite cold email systems

Amsterdam
Brandwear.co
Brandwear
A durable, B2B merchandise SaaS
Type
Profesional Services
Brief
Build durable merch brand
Responsibilities
Venture design, market validation, €25K POC sales

Nairobi
LoriSystems.com/
Lori Systems
The Uber for Trucking in Africa
Type
Platform
Role
Interim Product Manager
Responsibilities
Early stage PM activities

Remote
MagicBlog
MagicBlog
An automated system that creates leads & content
Type
Productised Service
Role
Founder
Responsibilities
Built an automated content LeadGen system

Remote
LifeSketch.com
LifeSketch
A digital design subscription for B2B SaaS teams
Type
Design Agency
Role
Founder / Lead Designer
Responsibilities
Design projects from A-Z

Berlin
msb.com
Magic Sandbox
A software engineering EdTech startup
Type
VC-backed Startup
Brief
Disrupt Software Education
Outcome
Raised $1.2M seed round, #1 on HN, F500 clients

Berlin
bcg.com/x
BCG Digital Ventures
The digital arm of the Boston Consulting Group
Type
Consulting
Role
Senior Product Manager
Outcome
Worked on various digital ventures for clients.

Remote
DesignLeads
Automated LeadGen based on ugly websites
Type
SaaS
Role
Founder
Responsibilities
Product Strategy & GTM Lead

Remote
CrispyFinance.com
Crispy Finance
Fractional CFO services for Start-ups
Type
Agency
Role
Venture Partner
Responsibilities
Advisory role

Miami
Google Maps Listing
Holland Mowing
Research buying a lawn care business in Miami
Type
SMB Acquisition
Role
Search Founder
Outcome
Document research and DD of multiple LBO targets

Shanghai
Artifesto.cn
Artifesto
China first web-to-print e-commerce
Type
E-commerce
Brief
Build the Art.com of China
Responsibilities
Founder, Product, Ops, Sales

Remote
CalmIntro.co
Nuance
A community for podcast audiences
Type
SaaS
Brief
Rethink Warm Introductions
Responsibilities
Product Lead

Remote
CalmIntro.co
HR Executive
A magazine for HR professionals
Type
SaaS
Brief
Rethink Warm Introductions
Responsibilities
Product Lead

London/Berlin
joinef.com
Entrepreneur First
Europe's Leading Start-up Incubator
Type
Accelerator
Role
Co-hort member BE1
Outcome
Founded MSB.com, raised $1.2M, didn't find PMF

Miami
beondeck.com
On Deck x Keith Rabois
A 1-month program in Miami with Keith Rabois
Type
Professional Network
Role
Co-hort member
Outcome
Professional network expansion in the US

Global
EYESinternational.org
EYES
The Emerging Young Entrepreneurs Soceity
Type
Professional Network
Role
Member
Responsibilities
Organiser of events
Portfolio
View All

Remote
ColdFire Ventures
A Venture Studio that builds niche B2B businesses
Type
B2B Venture Studio
Role
Founder / CCO
Outcome
Launched 5 digital ventures (B2B) within 2.5 years

Remote
CalmIntro
A software engineering EdTech startup
Type
SaaS
Brief
Rethink Warm Introductions
Responsibilities
Product Lead

Remote
ColdFire
ColdFire
Polite Cold Email - B2B LeadGen
Type
Agency
Role
Founder
Outcome
Helped clients grow with polite cold email systems

Amsterdam
Brandwear.co
Brandwear
A durable, B2B merchandise SaaS
Type
Profesional Services
Brief
Build durable merch brand
Responsibilities
Venture design, market validation, €25K POC sales

Nairobi
LoriSystems.com/
Lori Systems
The Uber for Trucking in Africa
Type
Platform
Role
Interim Product Manager
Responsibilities
Early stage PM activities

Remote
MagicBlog
MagicBlog
An automated system that creates leads & content
Type
Productised Service
Role
Founder
Responsibilities
Built an automated content LeadGen system

Remote
LifeSketch.com
LifeSketch
A digital design subscription for B2B SaaS teams
Type
Design Agency
Role
Founder / Lead Designer
Responsibilities
Design projects from A-Z

Berlin
msb.com
Magic Sandbox
A software engineering EdTech startup
Type
VC-backed Startup
Brief
Disrupt Software Education
Outcome
Raised $1.2M seed round, #1 on HN, F500 clients